Reading

Readings and Supplemental Materials

Google’s new logo:
Google Design: Evolving the Google Identity
New Yorker Why You Hate Google’s New Logo
Fortune Google’s New Logo, Why a Meh Response is Actually Good
BBC World News with Jessica Helfand (video)

A Brief History of Typefaces, PDF lecture
Type_Lecture

Thinking with Type by Ellen Lupton
thinkingwithtype_ellenlupton

Graphic Design Thinking: Beyond Brainstorming (Ellen Lupton)
GraphicDesignThinking

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